Kimora Lee Simmons is a Doll … Literally!

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Administrator 02 Oct 7:12 pm

Well, virtually, at least.

Gorgeous Baby Phat founder Kimora Lee Simmons has brought her unique sense of fashion to the online world of Stardoll.com.

kimora baby phat Kimora Lee Simmons is a Doll ... Literally!

The Stardoll website allows girls aged 9-17 to play dress-up, clothing their favorite celebrities in designer brands such as DKNY, Miss Sixty, Philosophy and now, Baby Phat. In addition, users will be able to view videos of Baby Phat runaway shows and sneak peaks of Simmons’ reality show, LIFE IN THE FAB LANE.

Click here to shop for Baby Phat clothing.

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One Response to “Kimora Lee Simmons is a Doll … Literally!”

  1. urban clothing guy Says:
    November 30th, 2009 at 7:00 am

    I think this is a great move by her. It allows her and her brand to stay relevat for many years to come. Very smart marketing.

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